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4Q 2009 Statewide Digital Survey Highlights


 

In 2009 NJPA and its members commissioned Belden Interactive to conduct a statewide study of the ways in which New Jerseyans use newspaper websites to stay connected to their community and satisfy their information needs. The highlights below are just a sample of the exciting data uncovered by the survey that showed that NJ newspaper website users are up-market, loyal, and highly influential within the online marketplace. Online Quote Request

Newspaper Websites Reach Upscale Demographics!

Newspaper Websites Users Are Loyal Readers!

Newspaper Websites Users Influence Purchasing Decisions in the Local Market!

For a PDF booklet of highlights from the 4Q 2009 NJ Statewide Digital Audience Study, email Brian Critchley – bcritchley@njpa.org



New Jersey Newspaper Network is the advertising and marketing arm of the New Jersey Press Association. Its purposes are to champion the vitality and validity of New Jersey newspapers and the New Jersey market, to develop new revenue opportunities for NJPA and its member newspapers, to provide clients with a seamless, flexible way of placing advertising in New Jersey newspapers, based on their specific objectives, and to exceed clients’ expectations by providing personalized, professional service and in-depth New Jersey market information.

New Jersey Newspaper Network
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West Trenton, NJ 08628-1019
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