Not Just Newspapers Now.
Planning Resources: Tools
to help maximize your budget including a statewide circulation
database by ZIP code, Scarborough and Claritas data, and current
rate information for all
NJPA members and
many non-member newspapers
Custom placements: The
one-call solution for your multi-newspaper campaigns, NJNN handles
all of the paperwork, makes all of the calls, confirms the rates,
and sends you one itemized bill - all at no charge!
Material Trafficking: For a
small additional fee, NJNN can even deliver your material to each
newspaper in your campaign
Ethnic & Specialty Publications:
Our database includes hundreds of titles that serve New Jersey's
diverse population - all of which you can place through NJNN
Custom Placements: Hassle-free banner ad placement on
any combination of NJ newspaper websites - we serve the ads, collect
screenshots, and provide impression reports
leverage our members' relationships with other web properties like
Yahoo and Microsoft to position your ad in front of a wider audience
Enhance your banner ad campaign with e-mail messaging, blog
hosting, website section sponsorships and more
Statewide 2x2 Print Network
Reach 1.4 million+ New
Jersey adults with your business card-sized ad in 120+ weekly
newspapers statewide - for one low price!
Reach 2 million+ New
Jersey adults with your 25-word classified ad in 125+ daily and weekly
newspapers statewide for only $520/week!
Want to expand your reach?
Add coverage in New York and Pennsylvania newspapers to your network buy
and get Tri-state coverage at more than 25% off.
Email Diane Trent
Why Use NJNN for Your
The New Jersey Newspaper Network is an organization operated and funded by the
member newspapers of the New Jersey Press Association. Its
staff comprises experienced newspaper professionals, and its mission is to be the preeminent resource for statewide newspaper advertising information, planning and placement.
Our services are provided free of charge to advertisers and their agencies.
Superior Service and Convenience: Because NJNN is a direct extension of its member newspapers, our responsibility is to make available every volume discount, frequency discount, and repeat rate to which an advertiser is entitled; there’s no fee or markup to you for our services. We do all the verification, all the follow-up, and all the paperwork. We are required to pay our newspapers as soon as we receive your check, and we do all the work to resolve any newspaper billing discrepancies.
Newspaper Expertise: We know newspapers. We have the expertise to maximize the effectiveness, and the cost-efficiency, of any media plan. Our capabilities cover display advertising, classified advertising, pre-printed inserts, or any special requests you might have. And we can find many of the lesser-known specialty, religious and ethnic publications that circulate in New Jersey’s diverse market.
New Jersey Expertise: We know New Jersey. We know all of New Jersey’s newspapers and we know the markets they cover. We can provide you with extensive demographic and newspaper coverage information by almost any geographic boundary you specify. And because we subscribe to Scarborough Research, we also know all about newspaper readership habits and consumer purchasing patterns.
Bring us your marketing objectives, and let us help you devise a customized media plan that achieves them efficiently and effectively. And, through our network of other state press
associations, we can execute your plan not just in New Jersey but nationwide.
How NJNN Works
One Order: Evaluate the rate quotes
and market data you've requested from NJNN. Then select any combination
of newspapers based on your objectives. Provide NJNN with
just one insertion order and we do the rest. We send individual
insertion orders to each newspaper and handle all the details, space
reservations, material delivery, and other helpful follow up.
One Bill: NJNN checks all
newspapers listed on the master insertion order and promptly submits
tearsheets to your office as proof of publication. A single itemized
invoice is sent under separate cover.
Check: Your single check is
sent to NJNN and we allocate the appropriate payments to each newspaper.
Your rates are identical to those you'd pay if placing the ads directly,
and gross rates are 15% commissionable to recognized agencies.
What Customers Are Saying about NJNN
“NJNN is the perfect
resource to access when you need quick response
time. They have saved me more than once when clients need to
target specific areas with a campaign to
start immediately. NJNN knows their business,
which keeps my business running smoothly!”
Media Buyer, SGW Integrated Marketing Communications
“The folks at NJNN always
strive to be helpful while providing prompt and
seamless service to us as an agency. NJNN simplifies the process of
print planning and placement in New Jersey, with
accuracy and accountability. And… they are a pleasure to work with!”
Media Director, Della Femina & Gianettino
NJNN has made newspaper buying infinitely easier.
Their expertise and quick turnaround
makes them an invaluable part of our media team.”
SVP – Media Director, Brushfire, Inc.
have used radio and TV rep firms for many years, this was my first experience
with a newspaper (association). Our project called for market research and a
quick turnaround. NJNN
to the task
and helped to simplify what could have been a very complicated and time
consuming project. Given the relatively painless execution of this buy, I would
definitely use NJNN again.”
Stacy DuPree, VP Advertising, Lipman Hearne
years I've found everyone at NJNN to be very
and friendly. They
job so much easier.
I don't know what I would do without them. The service they provide is
invaluable to me. I can call on NJNN at any time and get fast, extremely
Miriam Dubin, Senior Media Planner/Buyer, Oxford Communications
to me this past election cycle. With buys that consisted of up to 32
newspapers, having to sign one contract and write one check
job much easier
at a very busy time of year! In addition,
service is first rate.
Everyone I've worked with is
professional and very knowledgeable.
And most important, always ready for a challenge! I will most definitely reach
out to them for future campaigns!"
Leah Casterlin, Message & Media
"I had a
with NJNN. They made everything
When the schedule started running, the phones started ringing! Finally, when it
was all said and done, I got one package with an invoice and tear sheets from
all the papers. It was
effective, the best possible combination."
Mendoza, Media Planner/Buyer, Watauga Group